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Tuesday, January 26, 2010

"MEMS: Gyro targets $115 billion smartphone market"

Gyroscopes are now being integrated into future smartphones, according to Invensene Inc., which claims two major handset vendor design wins for its latest 3-axis gyro—the world first MEMS motion sensor specifically designed for smartphones. Look for MEMS gyroscopes to be added to every major smartphone line in 2010. R.C.J.


Micro-electro mechanical system (MEMS) chip maker Invensense (Sunnyvale, Calif.) is already shipping 30 million MEMS chips per month into multiple markets, including remote controls, gaming controllers and image stabilization for digital cameras to customers like Nintendo, Logitech, LG, Fuji, Samsung, Pentax, Tom Tom and numerous smaller original equipment manufacturers in Japan, Korea and Taiwan. Now Invensense wants to crack the smartphone market with a specialized 3-axis gyro that integrates with existing accelerometers from any vendor, to offer 6-axis motion processing to mobile phone users.
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